Categoria se adreseaza campaniilor de recrutare care au adus o crestere procentuala vizibila in numarul de aplicatii pentru diverse joburi in cadrul companiei.
Criterii de evaluare categorie:
originalitate (creativitate, abordari inedite, atentie la detalii)
folosirea continutului pe diverse platforme de comunicare
interactivitate (felul in care comunica cu audienta sau ii permite audientei sa interactioneze)
rezultate (crestere procentuala a numarului de aplicatii, de recomandari interne etc.)
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